About Us
Mascot Enterprise, based in Singapore, impresses clients from MNCs, companies, government organizations, and theme parks with innovative, long-lasting mascots. With a ‘can-do’ approach, we elevate brand image and experiences. Offering a comprehensive one-stop solution, including in-house production, from advice to storage, Mascot Enterprise ensures convenient mascot ownership.
Why We Exist
Vision
To be the premier global creator of high-quality mascots that redefine mascot experiences, inspiring a new belief in the value of mascots for every brand’s success.
Mission
To create transformative mascot experiences that elevate brands to new heights with deep emotional connections.
Our Values
We confidently take on challenging projects, using a ‘can-do’ mentality and approach to successfully create high-quality mascots that elevate clients’ brand image and experiences.
We impress clients with our innovative, long-lasting mascots, offering custom solutions that incorporate contemporary design and improved phygital touch points for an exceptional client experience.
We enhance the client experience by providing comprehensive solutions and an in-house production facility that simplifies the mascot creation process, making it convenient for clients.
Our Milestones
– The Business was established by Ali Khan Surathee and Noorjahan Katu
– Begun producing performer costumes for National Day Parade Singapore
– Opened our flagship showroom on 32 Aliwal Street
– Began working with Hasbro by producing Mr Monopoly
– Begun producing performer costumes for Chingay Parade
– Began Working with Paws Inc (Nickelodeon), to produce Garfield exclusively worldwide
– Began working with Universal Studios Singapore customizing their first ever parade costumes during their launch
– Began working with Mattel,by producing Barbie costumes for live shows
– Established our Independent production facility in Batam, Indonesia
– Began working with Legoland, Malaysia
– Began working with Disney, by servicing Mike and Sulley
– Began working with 21st Century Fox, by producing Ice Edge, Night at the Museum, Rio, etc
– Began working with Pringles, by producing brand Mascots worldwide
– Embarked on our first Human Droid Mascot project for Heineken, The Greenroom Tour
– Purchased factory property in Batam, Indonesia
– Began working with Sony Pictures, by producing Hotel Transylvania
– Mascot Enterprise had its very first booth at an international industry exhibition in Dubai DEAL Show and Las Vegas Licensing Show
– Embarked on our first underwater Mascot Project
– Began working with Rovio Entertainment, by producing Hatchling (Angry Birds)
– Began working with Estee Lauder, by producing brand Mascots for Asia Pacific, Europer, Middle East, Africa
– Produced My Little Pony for Happy Kids, Shanghai for their first ever musical
– Grew our Factory team strength to a hundred people
– Began working with Wild Brain, by producing Snoopy
– Registered Shanghai office
Trusted by Prestigious Teams Around The World
Meet Poofy & Puffy
Experience the enchanting world of Mascot Enterprise and meet our mesmerizing mascots, Puffy and Poofy. Puffy, our beloved old mascot, has won hearts worldwide with its playful charm. Now, we introduce Poofy, a magical creation born of pure enchantment. Together, Puffy and Poofy embark on captivating adventures, bringing mascots to life and spreading joy wherever they go. With their friendly and approachable nature, they embody our commitment to make WOW experiences. Engage with Mascot Enterprise and let Puffy and Poofy enchant you with their charm, making every encounter extraordinary. Welcome to a world where imagination knows no bounds.
Meet Our Team
Director of Growth, Sanee, is passionate about scaling businesses—both ours and our clients’—through mascot character applications.
Director of Production, Noor, is truly the Fairy Godmother of our production facility, creating and bringing to life costumes, mascots, and props.
Director of Operations, Kathy, has immense strength in understanding project requirements and strategizing the perfect approach, along with her deep knowledge of fabric types and materials.
Branding & Marketing, Hasyna, loves listening to your story, is awed by your experiences, and is excited to share them with the world!
Director of Finance & HR, Mon, is here to make our team happy with numbers, grants, and people.
Country Manager, Jasmine, is bubbly, energetic, and always ready to help you execute your character application. She loves producing character plushies for brands.
Country Manager, Su Hua, is speedy, resourceful, and always ready to help you execute your character application. She is also highly skilled with her sewing techniques.
Production Lead, Xu Cui, has a wealth of experience in factory management and is always ready to be hands-on at the sewing machine for project deliveries.
Head of Design, Zai, is a creative and humorous designer, always bringing fresh ideas and a touch of fun to our projects.
Designer, Yu Shuen, has an excellent eye for selecting plush fabrics and oversees all fabric printing details.
Costume Operations, Zaid, oversees all our projects and excels at managing project submissions. Have a question? Ask him!
Costume Rental Operations Manager, Hamzah, has extensive product knowledge and loves analyzing details. Ask him anything about costume technicalities!
Logistics and Operations, Jj, handles everything from deliveries to mascot maintenance and standee requests. He’s the calm and cool go-to guy for all your needs.
